Loading the player… Tech is racing ahead while society struggles to keep up. Masha Bucher, founder and GP of Day One Ventures, built her firm around closing that gap by combining venture capital with hands-on PR to help portfolio companies not just raise money, but actually break through the noise. Day One’s been an early backer of companies like World, Superhuman, and Remote.com, with 12 of its portfolio companies hitting multibillion-dollar valuations. Today on TechCrunch’s Equity podcast, Rebecca Bellan sat down with Bucher to talk about why traditional PR is broken, how she picks founders, and why every startup founder now needs to be chronically online. Topics Theresa Loconsolo is an audio producer at TechCrunch focusing on Equity, the network’s flagship podcast. Before joining TechCrunch in 2022, she was one of 2 producers at a four-station conglomerate where she wrote, recorded, voiced and edited content, and engineered live performances and interviews from guests like lovelytheband. Theresa is based in New Jersey and holds a bachelors degree in Communication from Monmouth University. You can contact or verify outreach from Theresa by emailing theresa.loconsolo@techcrunch.com. View Bio Subscribe for the industry’s biggest tech news