Saudi Arabia’s enterprise AI ecosystem continues to gain momentum. Newera.ai, a Saudi based artificial intelligence startup, has raised $2.1 million in pre seed funding. Embark led the round, with support from a group of angel investors. The company plans to use the capital to scale generative AI solutions built specifically for the Saudi market.Building Practical Generative AI for EnterprisesFunding to Support Local Expansion and R&DData Localisation and Regulatory AlignmentEnterprise Focus Across Key SectorsPositioning for the Next Phase of AI Adoption Founded in 2023 by Abdulrhman Alsuliman, Newera.ai focuses on turning complex business problems into production ready AI systems. The company positions its platform as a practical AI partner for enterprises. Building Practical Generative AI for Enterprises Newera.ai targets real business use cases. The company designs agentic and generative AI tools that teams can deploy inside daily operations. Its solutions help enterprises: Improve employee productivity Automate repetitive workflows Enhance cross team collaboration Accelerate decision making The company focuses on execution, not experimentation. It delivers AI systems that run in live environments and integrate with existing tools. Funding to Support Local Expansion and R&D The $2.1 million pre seed round will fund several growth priorities. Newera.ai plans to expand its footprint across Saudi Arabia and invest deeper in research and development. Key funding areas include: Scaling local enterprise deployments Expanding engineering and AI talent Advancing core generative AI models Launching Saudi specific product features The company aims to meet local enterprise needs rather than offering generic global tools. Data Localisation and Regulatory Alignment Data trust plays a central role in Newera.ai’s strategy. The company ensures that enterprise data stays within Saudi Arabia. This approach supports compliance with local regulations and data protection standards. Key principles include: Full data localisation inside the Kingdom Strong data governance controls Alignment with national AI policies Newera.ai views regulatory compliance as a growth enabler. The company believes trust drives long term enterprise adoption. Enterprise Focus Across Key Sectors Newera.ai plans to deepen partnerships with Saudi organisations across multiple industries. The platform integrates with existing enterprise systems rather than replacing them. Target sectors include: Finance and banking Logistics and supply chains Operations and back office functions Large scale enterprise services The company is also developing advanced tools such as automation engines, predictive analytics, and personalised AI assistants. These tools support Saudi Arabia’s Vision 2030 goals for digital transformation and productivity. Positioning for the Next Phase of AI Adoption Newera.ai sees enterprise AI adoption entering a new phase. Companies now demand reliable systems that deliver clear value. By focusing on local needs, data sovereignty, and production ready deployment, Newera.ai positions itself as a key player in Saudi Arabia’s AI landscape. The pre seed funding round marks an early but important step toward building scalable, trusted, and enterprise focused AI solutions in the Kingdom.